Tuesday, March 09, 2010
Roanoke Valley advertising firms win awards
Access Advertising racked up more than a dozen ADDYs.
The latest from The Ticker blog
A Roanoke advertising and public relations firm had a strong showing at the Western Virginia ADDY awards, held Saturday at Center in the Square in downtown Roanoke.
Access Advertising & Public Relations took home 14 awards, the highest total for a company in the year's annual awards contest conducted by the American Advertising Federation.
The Advertising Federation of the Roanoke Valley trailed Access with 12 awards. These awards were the results of work completed in September during a 24-hour marathon event called CreateAthon. Executives from area advertising agencies spent 24 hours together crafting ad campaigns, pro bono, for charities.
Thirty-three companies from the Roanoke and New River valleys and central Virginia vied for ADDY awards for 2009 work. The winners received engraved gold- or silver-dipped railroad spikes.
Access won the Best in Broadcast award for its television work for Carpet Factory Outlet. The firm also won five gold and eight silver awards for work with the Roanoke Valley Association of Realtors, Cotton Mill Lofts, Total Action Against Poverty and other clients.
Neathawk Dubuque & Packett, a Richmond-based firm with a Roanoke office, won the Howard Packett Award for Creative Excellence and the Best in Print award for a project for the Catholic Diocese of Richmond, called Darkness Poster.
Modea, a Blacksburg firm, was named the Best in Interactive for its LumenHaus Web site. LumenHaus is a house that Virginia Tech has entered in the U.S. Department of Energy Solar Decathlon competition.
Modea also won the Judges' Choice award for its own holiday card, titled Santa's Lost iPhone.
